Life
Sounds Announces HATIS® Acquisition, Line of Hearing Devices
Walnut
Creek, Calif., Nov. 29, 1999---Life Sounds Incorporated (a privately held California
corporation) today announced completion of its patent acquisition from Phoenix
Management of Fountain, Colorado (January 19, 1999), signing of exclusive American
manufacturing agreements (Minnesota Wire & Cable Company - August, 1999) and roll-out
of the all new Made-In-America HATIS® - Hearing Aid Telephone Interconnect
Systems (January, 2000).
HATIS enables HIPs (Hearing Impaired People)
who wear telecoil-enabled aids to convert their ordinary hearing aids from amplification
devices to receiving units using a standard headset jack. HATIS offers HIPs clarity
of telecommunication so profound as to provide many users with cell, wireless
and landline phones access they did not previously enjoy.
HATIS targets
the rapidly growing 30,000,000 American HIP consumers who now or in the future
will wear hearing aids. "Our primary demographic is 79,000,000 Baby Boomers born
between WWII and the 1960s according to CEO, Alice M. Morgan. "Naturally aging
Boomers, in addition to the exposure to America's culturally-noisy environment,
presented a profound opportunity to build Life Sounds into the preeminent hearing-assisted
devices brand in a fragmented market". Rapid proliferation of digital communications
- cell phones, TVs, radio, the Internet and other audio devices - created an opportunity
for Life Sounds to include millions of hearing impaired Americans in the New World
of a New Millennium.
Morgan, herself seasoned with nearly three-decades
in the investment arena and an 80% hearing-impaired spouse, understands both the
personal needs of the HIP and the business of developing viable, socially relevant
products for break-through growth markets. Morgan believes that execution of Life
Sounds' business model could result in a $100,000,000/year revenue flow for her
company.
FCC Chairman William Kennard announced on October 19, 1999 that
communications access for all hearing impaired Americans "anytime, anywhere, anyhow"
will be aggressively enforced by his agency. "I see no reason with the market,
the management, the money and now the FCC, why Life Sounds can't provide every
HIP American with the sounds of life", said Morgan.
Life Sounds begins
shipping its new HATIS devices in the first quarter of the New Millennium with
initial introduction of three "Made-in-the-USA" products: HATIS Freedom - for
cell and wireless phones; HATIS (to be named and postponed until 3rd quarter 2000)
- for home and travel; HATIS Epic- for multi-media use (Internet/TV/radio/computer/CD
and other audio out-put devices).
Motorola, Ericksson, Nokia and other
major communications companies formerly marketed HATIS under contract with the
previous company and owners of the HATIS patents. Alice Morgan is soliciting contracts
with major telecom, computing, software and Internet players whose global marketing
strategies correspond with the objectives she set for Life Sounds. "Voice recognition
technology will be the biggest breakthrough in communications for the hearing
impaired on this planet over the next few years and Life Sounds intends to play
the key role in making it accessible to the HIP population" according to Morgan.
For
more information please contact:
Phone: 1.925.256.7767
Fax: 925.256.8792
E-mail: UHEARME@HATIS.COM
Website: www.HATIS.com
November
29, 1999
